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  • Our Story
  • Mission & Values
  • Our Commitments
  • The art of granola
Geneviève Gagnon et Sandro

Here at Fourmi Bionique, each one of our granola blends tells a story. It begins with Geneviève Gagnon, who started her venture in 2002. A Montreal native, Geneviève’s passion for exceptional local products led her to go meet with producers, artisans and farmers. Her goal was to understand their craft and gain a true appreciation of the fruit of their labour, commitment and passion. She spent countless hours in the kitchen, baking and perfecting her recipes, chopping the chocolate by hand, removing flower petals one by one and carefully packing her blends in paper bags.

As the years passed, Geneviève learned the secrets to perfect granola. Her recipes achieved an exquisite harmony. Shoppers discovered her products, gave them a try, and didn’t look back. With growing demand, she rolled up her sleeves and worked to grow her dream. Meanwhile, her family was growing too! But marriage and kids didn’t slow her down: they drove her to raise the bar, day after day. Her hard work was quickly rewarded with several top entrepreneurship prizes. Then, in 2017, Fourmi Bionique made the PROFIT 500 list of Canada’s fastest-growing companies. Shortly thereafter, she received another prestigious prize for her latest creation: the Nutbrown range.

Today, Geneviève is an accomplished CEO and a mother of three. She is proud to run her company her way, without compromising her values, or Fourmi Bionique’s mission: to create unique, healthy, and gourmet granola blends while promoting local producers of natural, organic and fair-trade ingredients.

It takes patience to make great granola. At LFB we’ve transformed this tradition into a passionate new art form. We want people who care about themselves and their world to know there is a healthy pack of goodness ready to help them on their way.

--Geneviève Gagnon
Our story

2003
Our very beginning
Fourmi Bionique granola sees the day.
2004
Our launch
The brand is launched by Geneviève Gagnon in 2004. First retail sales of the three initial granola flavours: Vitality, Aphrodisiac and Essential.
2004
Regional 1st prize at the Concours Québécois en entreprenariat’s 6th Edition.
2006
Our own facilities
La Fourmi Bionique settles into its first production space.
2007
Our line of granola products expands
Two new flavours (Divine, Natural) and a new family-size format are launched onto the retail market.
2007
National grand prize of the Canadian Youth Business Foundation
2008
Exporting overseas
La Fourmi Bionique crosses the Atlantic and establishes itself in stores in France while pursuing its expansion in Ontario.
2008
Arista prize for Young Entrepreneur, Small business.
2009
A new flavour
The new Euphoric flavour sees the day.
2009
Raymond Chabot Grant Thornton Réussite en affaires prize at the 11th Edition of the Concours Québécois en entrepreneuriat.
2010
New brand image
La Fourmi Bionique gets a new logo and new packaging.
2011
Prize winner in the category Entrepreneure - petite entreprise at the 11th Concours Prix Femmes d’affaires du Québec presented by the Réseau des Femmes d’affaires du Québec.
2012
New products
Launch of two Fruit & Nut Medleys: Beatitude and Exciting.
2012
La Fourmi Bionique earns itself a place in the 14th annual W100: a ranking of the top 100 female entrepreneurs in Canada according to PROFIT and Châtelaine magazines.
2013 and 2014
Expansion within Canada
Further established presence in several points of sale in Ontario and British Colombia.
2015
Broadening our line of granolas
Launching of two new flavours of granola: Chocolatier Special Edition and Tonic.
2015
DUX contest Precursor prize winner for its line of gourmet granolas in the Products category.
2017
Latest gourmet granola flavour
A new flavour of granola, Sweet & Salty Zen, is launched.
2017
La Fourmi Bionique earned a ranking in the 29th annual PROFIT500 ranking, a list of the 500 strongest growing businesses in Canada. To consult the listing : PROFIT500.COM or www.CanadianBusiness.com
2018
NUTBROWN GRAIN FREE GRANOLA new product range
The new Nutbrown Grain-free granola range is awarded two prizes at the 25th edition of the prestigious Canadian Grand Prix New Products Awards, for the Shelf Stable Prepared Foods & Entrees category as well as the All Canadian Special Award. To consult the listing browse rccgrandprix.ca

Our mission

We create original, healthy and gourmet breakfast cereal blends while promoting local producers of natural, organic and fair trade ingredients.

Our vision

Become the largest national producer of gourmet breakfast cereals while maintaining the company’s essence and artisanal values.

Our values

The art of the craft

Our passion and creativity allow us to continuously improve and renew our artisanal know-how.

Authenticity

We are convinced that working with local, organic, GMO-free and fair trade ingredients results in making superior quality products.

Respect of peers

We care about creating an environment which promotes integrity, attentive listening, dialogue and teamwork, both with our employees and with our community.

Products from Mother Nature

From farm to factory and now to you, Fourmi Bionique granola offers a collection of purposeful blends made from well-raised crops — ingredients that haven’t been genetically modified or irradiated, that are free of pesticides, transfats, and other harmful additives or colourants. Our granola blends are assembled using a majority of local (85%) and organic (from 77% to 84% depending on the flavour) ingredients and premium quality fair trade chocolates.

Local products

The perfect balance between the earth, its vegetation and the human body is a notion to which we attribute a great deal of importance. We understand that making remarkably high quality fresh products means choosing the best ingredients available. That is why we maintain privileged and sustainable relationships with local farmers and artisans whose conscientious work and ethical production practices ensure that we, in turn, may offer well-thought-out delicious blends.

Creating Granola

It takes time and patience to make a superior granola. Each piece is baked to its personal, to lock in the goodness and give it the strength to stay crunchy on the outside with a seductively soft center.

Sifters, bakers, and blenders need adapt to each batch, knowing each of the 15 or more ingredients and how each reacts to changes in humidity, season and crop.

The result is a level of quality that you can taste, smell, and feel — an art that can only be achieved through dedication and manual labour and by applying the same home-baked inspiration that started La Fourmi Bionique.

Measured and preciously packaged into airtight gift bags the symphony of flavour awaits, its fresh-baked aroma sealed in until it gets the chance to escape. Confident, it knows that just one bite will bring on incredible delight and another healthy, long-lasting relationship begins.